Point2 Agent Blog: Real Estate, Marketing, Software

Posts tagged: value

Representation: The Hidden Value of A REALTOR®

Most consumers rarely engage in selling or buying real estate. It is therefore natural for them to not be fully aware of the intricacies of the industry, as let’s say an investor might. One of the greatest advantages of having a REALTOR© represent the consumer, be it buyer or seller, is to benefit from their […]

Unlocking Your Unique Value Proposition: Part Two

Getting a clear understanding of what a “Unique Value Proposition” is can be very helpful, but pinning yours down can be quite the task. Typically, an advertising agency is the best route to get such work done. In reality though, most REALTORS® may not have, or wish to commit, the resources to undertake such an […]