Point2 Agent Blog: Online Marketing Tips for Real Estate

Category: Real Estate Websites

What Online Prospects Want from Real Estate Agents

What online prospects want

More and more people are looking for both real estate listings and real estate agents online these days. When prospects come to your website—whether they found you via an Internet search, a well-placed classified ad or a boosted Facebook post—you have less than 3 seconds to make a good first impression. 3 seconds?!? Yep, that’s […]

Point2 Homes Generates More Leads Than Ever Before

Point2 Homes Infographic Traffic

Great news, agents! We are happy to report that recent stats show that Point2 Homes continues to be one of the fastest growing real estate search portals in Canada. With more traffic, more views and more leads than ever before, Point2 Homes is the place to showcase your listings! More Opportunities for Agents Are you […]

4 Google Analytics Tips You Don’t Want to Miss

4 Google Analytics Tips for Real Estate Agents by Paul Koks

Today’s guest post comes to us from Paul Koks, a passionate Analytics & Optimization Consultant and founder of Online-Metrics.com.  As a real estate agent, you know that your online presence is of crucial importance to grow both your lead database and your bottom line. You need to establish your brand, have a stunning platform and turn your visitors […]

Marketing with Single Property Websites


Single property websites: they’re like the open houses of the Internet. What are property sites and why should agents use them? A property website is an entire website dedicated to a single listing, with all the photos, amenity details and neighborhood information a buyer could ever want. Buyers love the attention to detail. It saves […]

Top Home Buyer FAQs

home buyer faqs

Are you looking for ways to be more helpful to online consumers? These are some of the most frequently asked questions by homebuyers – questions that people in your area are searching right now! Add these FAQs to the buyer resource page on your real estate website to help prospects and leads who are looking […]

(Sort of) Quick Guide to Interpreting Website Analytics


Effective marketing can spark the transition from part-time agent to full-time agent in no time at all. To make your efforts as profitable as possible, you must understand and interpret the metrics on your reports. Data from analytics can be intimidating, especially if you don’t feel like you’re a math person. We can help you […]

Introducing Our Newest Consumer Portal: FlaglerCountyMLS.net


We are excited to announce that FlaglerCountyMLS.net is now live. Our newest Point2 MLS and Association Consumer Portal for the Flagler County Association of REALTORS® is the ultimate destination for real estate listings and property data information in Flagler County, Florida. This mobile-friendly website is home to definitive property data on more than 2,000 listings in the […]

Keeping Our Promise to You, Our Agents


Just like you, we at Point2 are also in the habit of making New Year’s resolutions. This year, at the top of our list was to show our agents we’re keeping our promise and really delivering more exposure and more leads for your real estate business. And guess what? It’s just one month into the […]

Ask Customer Care: Google Analytics


Dear readers, We are delighted to add yet another installment to our super helpful “Ask Customer Care” blog series. If you haven’t had the chance to interact with our Customer Care team yet, you should know that they are the friendliest customer service team around! Our customer service is free and unlimited, so if you have […]

Improve Your Real Estate Writing in 7 Easy Steps


You didn’t get into real estate to be a writer, did you? But now it turns out that writing is a huge part of your job. From listing descriptions to blog posts to tweets, you have a lot of opportunities to write sentences. And there are a lot of clients and colleagues out there who […]