Point2 Agent Blog: Online Marketing Tips for Real Estate

Category: Real Estate Sales

Watch Now: 5 Super Secrets to Sell Value

super secrets to sell value

“We don’t want to pay full commission.” “But another agent said he can sell our house for just 4%.” “Can you reduce your rate?” Sound familiar? No one likes it when the conversation goes this way in a listing appointment, but it happens. The important thing is to be prepared so you get paid what you’re […]

How to Prepare for a Home Showing

how to prepare for a home showing

Just because you have decided to sell a home, that doesn’t mean it’s ready to hit the market quite yet. To sell for the highest dollar amount in the shortest amount of time, it’ll have to impress buyers and—in most cases—that means the home will need to show well. Home showings are a critical part […]

DO’s and DON’Ts for First Time Home Buyers

first time home buyers

Buying a home is a monumental purchase. It might seem intimidating to take the first step, but these easy DO’s and DON’Ts will make sure you’re headed in the right direction. If you’re a real estate agent, be sure to add this list (or one like it) to the list of buyer resources on your […]

Join Us: 5 Top Tips to Get Full Commission


Are you tired of negotiating your pay with every client? Ready to get your full commission each and every time? If you answered ‘yes’ to both questions, this is the online training event for you! Join us next Tuesday for a special real estate agent coaching session designed to help you get paid—in full—for your […]

Recap: Reignite Your Sales with Verl Workman

Agent Training Verl Workman Webinar

There’s a reason master real estate and sales coach Verl Workman is known as “The Freakin’ Sales Animal.” This man knows A LOT about how to reach and exceed sales goals. One of the keys is to focus on dollar-productive activities, but to do that you have to identify which activities aren’t making you any […]

A Quick Guide to Twitter Advertising for Real Estate

Twitter Advertising

Today’s guest post comes to us from Erica Rascón, an online content developer and contributing editor for The Balance Sheet — the Yardi corporate blog. If you’re not advertising on Twitter, you’re missing out on the opportunity to reach nearly 288 million monthly active users on the platform. Not all of those users are your ideal clients, but […]

How to Attract, Grow and Maintain a Top Producing Team


We all know that building a profitable brokerage starts with great agents and top leadership, but how can you be sure you choose the right professionals? A critical component in any business is a strong brand that offers a differentiation in a marketplace of similar providers. In the real estate business, creating a level of “Navy […]

Recap: Sales Secrets from Bob Corcoran


Our live agent training session yesterday with expert real estate coach Bob Corcoran was a blast! Bob really knows how to close more sales, and he shared his top tips from both an agent and broker perspective. If you missed this fantastic online event, you can watch the recording below. In less than an hour, […]

You’re Invited: Get Bob Corcoran’s Proven Sales Secrets

Bob Corcoran

Learn how you can make 3-5 more sales this year! REGISTER NOW Everyone would agree that all managers of any sales force would like more closed sales every month, but exactly how can that become reality? Many brokers tell us that they are already stretched to the max working daily to keep their sales team […]

You’re Invited: How to Attract, Grow and Keep Top Agents


Did you know that last year low-producing agents completed less than three transactions per year with many more doing ZERO? That’s shocking! If you want your brokerage to be more profitable by this time next year, it’s imperative to attract, grow and maintain good producers. Not all of your agents can be superstars, but how […]