Point2 Agent Blog: Online Marketing Tips for Real Estate

Category: Real Estate Sales

Managing Client Expectations

Managing Client Expectations

Thanks to the Internet, clients have a wealth of information available at their fingertips. The downside is that not all of the information available is accurate or up-to-date, and many clients are unsure of how to interpret what they find in well-meaning articles online. Sometimes clients’ research and expectations are so far from reality that […]

3 Quick Tips for Selling During the Holidays

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The holidays are here! Who’s in the mood to sell? While spring and summer are traditionally lauded as the best seasons to sell a home, winter sales can be successful too. During the holidays, there is often less inventory, meaning competition is less fierce than in other months. Additionally buyers who are looking to find […]

3 Ways to Use Video Chat in Real Estate

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Do you Skype, FaceTime or schedule Hangouts with your buyers or sellers? If you’re not using these free web-based video chat services in your real estate business, you should be! We’re going to tell you three ways you can use them to improve communications and boost your marketing in just a minute, but first, here’s […]

5 Fun REALTOR® Pop-By Ideas

pop bys blog

What’s the one thing that everyone loves? Free stuff! As an agent, having a supply of fun “pop-by” gifts and other inexpensive (but memorable) swag is a great tool to have in your marketing arsenal. Customized gifts or fun freebies with your business card attached can help you break the ice with new clients, maintain […]

Do You Recognize the 4 Negotiation Strategies?

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If you don’t think negotiation stress impacts our daily lives, both personally and professionally, just look at the national sales purchase reports for Tums and Rolaids! It’s not like you can avoid negotiating. Even if you elude every opportunity to negotiate, you still have to live with the consequences of possibly getting less than you […]

Hot Tip: 3 Tips to Negotiate NO into NOT YET

No Not Yes

When your customer or client says NO, what do they really mean? If you don’t have the skills to figure out how this response may really be a yes, you might miss a great opportunity to make a sale. From an unskilled perspective, hearing the word “no” is percieved as being a final boundary in the negotiation […]

Top Negotiating Tips You Need to Win!

Negotiate

What do you say to control negotiations for a listing commission or counteroffer? How do you manage haggling between buyers and sellers for personal property? If you are like most of us, you have a true distaste for confrontational negotation. But what if there were some top tips and strategies to help you negotiate your […]

Upcoming Webinar: 5 Top Negotiation Tips to Get the Sale CLOSED!

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Agents can go from confident to crazy when negotiations start flying back and forth in a transaction, and trading offers back and forth does not yield top results for your buyer or seller. Too often, sales people view negotiating as distasteful. We try to accommodate when we should really be focusing on how to best collaborate to create […]

9 Ways to Clean the Clutter Before Selling a Home

9 Ways to Clean Clutter

Today we have a guest post from Bill Gassett, a popular real estate blogger who shares his tips and tricks with buyers, sellers and other agents. This article is an excellent resource to pass on to your clients and prospects. So you have decided to leave your old home behind and move into a house better suited to your current […]

Words You Should NEVER Use When Negotiating

No

As a real estate professional, negotiating should be one of your key competencies and differentiators in your service offering, yet most agents don’t invest in honing their negotiating skills on an ongoing basis. Like any project or goal, practice doesn’t make perfect right away, but it is a good start! With continuous study, you can […]