Point2 Agent Blog: Online Marketing Tips for Real Estate

Category: Real Estate Marketing

6 Tips for Better Real Estate Photos

better real estate photos

When today’s home buyers are ready to go from online shopping to in-person viewing, we all know that listing photos can be the deciding factor. Recent research revealed that a listing with between 10 and 15 photos has the best chance of generating leads. But they can’t be just any photos of course. To have […]

3 Tips to Sell a House in Spring


The big thaw is finally here… for a lot of us, anyway! Not just in terms of temperatures, but also as relates to home buyers. Many potential buyers have weathered to storm of the holidays and are now ready to see what’s on the market. If you have listings you’re ready to bring to market […]

How to Text Your Email-Only Leads

text your email leads

Do you get Internet leads that give you only their email address and not a phone number? Following up with email-only leads is important. You can send them a message or put them on a drip email program if you use Point2 Agent. But we all know that a lot of people give junk email addresses when they […]

Fun with Real Estate Marketing: Silly Holidays in 2015


Doesn’t it seem like there’s a holiday for everything these days? Well, if you’re a real estate agent, that’s actually the good news! Silly holidays are a great way to bring some fun into your marketing plan for the year ahead. Marketing doesn’t always have to be so serious. People only have so much patience for […]

3 Great Real Estate Books to Read in the New Year


The New Year is an excellent time to polish your skills, set new goals and reignite your passion for real estate! We’ve found three must-reads that may make goal setting (and goal achieving!) a bit easier this year. Laugh Your Way to Real Estate Sales Success: For Real Estate Agents, WannaBes, UsedToBes, & Those Who […]

January To-Do List for Real Estate Agents


Happy New Year, agents! We wish you all a very prosperous 2015. To help you get started on the right foot, we’ve created this easy, week-by-week to-do list for the month of January. These weekly tasks will clear out last year’s clutter and position you to close more sales than ever before. Week 1 (Jan […]

10 Real Estate Newsletter Tips


Do you send out a real estate newsletter to your prospects and former clients? Digital newsletters can be a great way to share helpful information, keep in touch and stay top of mind. You can create a newsletter for your real estate business using a combination of your own blog posts, helpful articles from around […]

Free Photo Resources for Real Estate Agents

free photo resources

Q: What’s one thing that real estate websites, social media platforms, blog posts and articles have in common? A: They all get more engagement from potential leads when you use great images. But do you have a staff photographer on hand? Neither do we. While you may work with a photography expert to shoot your […]

3 Quick Tips for Selling During the Holidays


The holidays are here! Who’s in the mood to sell? While spring and summer are traditionally lauded as the best seasons to sell a home, winter sales can be successful too. During the holidays, there is often less inventory, meaning competition is less fierce than in other months. Additionally buyers who are looking to find […]

5 Funny Home Staging Fails


Home staging is the practice of strategically arranging furniture and décor in the rooms of a house for photographs and home tours. Usually, the goal of home staging for real estate is to make a house look better and more appealing to potential buyers. Home staging can help homes sell faster and for more money. […]