Point2 Agent Blog: Online Marketing Tips for Real Estate

Recap: Reignite Your Sales with Verl Workman

Agent Training Verl Workman Webinar

There’s a reason master real estate and sales coach Verl Workman is known as “The Freakin’ Sales Animal.” This man knows A LOT about how to reach and exceed sales goals. One of the keys is to focus on dollar-productive activities, but to do that you have to identify which activities aren’t making you any […]

5 Canadian Real Estate Market Trends

Canadian real estate market trends

Can you believe it’s almost May? Now that we’re well into the spring selling season, let’s take a look at Canadian real estate market trends so far in 2015. We found five interesting tidbits that will give you something to talk about with your clients, your colleagues and, of course, your family members. (Are your […]

Point2 Homes Generates More Leads Than Ever Before

Point2 Homes Infographic Traffic

Great news, agents! We are happy to report that recent stats show that Point2 Homes continues to be one of the fastest growing real estate search portals in Canada. With more traffic, more views and more leads than ever before, Point2 Homes is the place to showcase your listings! More Opportunities for Agents Are you […]

How to Hire a Real Estate Assistant: Do’s and Don’ts

how to hire a real estate assistant

It’s no secret that real estate agents are busy people! From meeting with clients and conducting home tours to coordinating home inspections and making sure that every ‘i’ is dotted and ‘t’ is crossed on legal documents, it can be hard to find enough hours in the day to do all that other administrative work […]

Agent Coaching: Revamp, Redesign & Reignite Your Sales!


It’s long past January when we all made those lofty New Year’s resolutions, but are you on track or off beat? No matter what business you are in, staying on track is the most challenging activity we face every day. Real estate is one of those businesses where you can be “busy” but not be […]

Increase Engagement with Organic Targeting on Facebook


It’s no secret that organic reach for Facebook business pages has decreased dramatically over the last year or so. Many brands are seeing their organic Facebook posts reach just 5% or less of their fan base. Facebook advertising is a great way to engage client and prospects, but of course you can’t afford to boost […]

3 Ideas for Fun Client Appreciation Events

Real Estate Client Appreciation Events

Client appreciation events are a great way for agents, brokers and offices to show clients and referral partners that you appreciate their business and referrals. Nothing beats a great event for establishing rapport, building your business and getting tongues wagging about how great your brand and services are! Hosting a successful event requires planning and […]

A Quick Guide to Twitter Advertising for Real Estate

Twitter Advertising

Today’s guest post comes to us from Erica Rascón, an online content developer and contributing editor for The Balance Sheet — the Yardi corporate blog. If you’re not advertising on Twitter, you’re missing out on the opportunity to reach nearly 288 million monthly active users on the platform. Not all of those users are your ideal clients, but […]

Recap: Building the Best Brokerage Team

Broker Training Lillian Montalto

Oh wow! Yesterday’s online broker training event was dubbed by one of our attendees as “the best webinar of the year!” That is definitely due to our wonderful special guest (and broker extraordinaire) Lillian Montalto. Lillian joined us to explain how her hiring, training and accountability practices have helped her build one of the most powerful […]

How to Use Domains for Lead Tracking

how to use domains for lead tracking

Today we have a fun online marketing tip for all the agents and brokers with websites out there. (Hopefully, that means you!) We’re going to teach you how you can use domains to track the success of your various advertising sources, like newspaper ads, billboards, bus benches, pens etc. And it’s so easy, you’ll probably […]