Point2 Agent Blog: Online Marketing Tips for Real Estate

How to Make Better Graphics for Social Media

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We all know that eye-catching graphics are an important part of capturing the attention of today’s digital audience. They might even be THE most important part! But how do you know what makes an image work? Here are some pointers that will help you out: Size First things first, your image has to be easy […]

Happy Canada Day: 5 Fun Facts

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  Happy Canada Day to our dear readers! We’re taking the day off (along with most of the rest of the country), and hope you are too. But just in case you’re looking for a little light reading, here are 5 fun facts about Canada Day that you might not know: 1. Canada Day was […]

Bill Gassett: 7 Blogging Tips for Real Estate Agents

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Today’s “ask an expert” guest post comes from Bill Gassett, a popular real estate blogger who shares his tips and tricks with buyers, sellers and other agents. This article is an excellent resource for both agents looking to start a real estate blog and those who already have blogs that they’d like to amp up a little! Blogging […]

One House: 12 Social Media Marketing Strategies

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Did you know the search term “sell a house on social media” gets over 175,000,000 results? It seems like everyone wants to know how to use the power of social media to reach interested buyers. And that shouldn’t come as any surprise, with millions of prospects logging in to share, tweet and chat every day. […]

3 Summer Real Estate Marketing Ideas

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At last, summer is officially here! With nice weather and longer days come plenty of new opportunities to meet more customers in your area. It’s also the perfect time of year to reconnect with past clients and pump up your referral business. Here are three ideas to get you started: 1. Organize a Community Service […]

Ask Customer Care: Live Chat & Domain Help

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Dear readers, It has been too long since we took the time to ask Customer Care a thing or two! We love checking in with this particular group of awesome Point2 people because they have the answers to all of our users’ questions. Today we’re going to take a look at two ways our team […]

Faces of Point2 – Hemant Naidu

Hemant Naidu

Title: Software Developer Started at Point2: January 2015 It might seem like Hemant is fairly new at Point2, but in reality he’s quite a veteran. Hemant originally started at Point2 in 2005, but left in 2012 to pursue a different opportunity. We were happy to welcome him back this year when he returned to join our […]

6 Ways to Update Your Real Estate Website

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Updating your real estate agent website is always a good idea, and it doesn’t have to take very much time. A site that is frequently updated is more appealing to visitors and more likely to inspire confidence in your business than one that stays static over time as available information and technology changes. Today we’ll […]

Summer Pop-By Gifts for Real Estate

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Last fall’s 5 Fun Agent Pop-By Ideas post was such a big hit that we decided to create a summer version! In case you’re unfamiliar with the term, a “pop-by gift” is an inexpensive present that you can give on any occasion (when you’re just “popping by”). These gifts show appreciation and help keep the […]

7 Ways to Make Video Tours Work for You

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Today’s guest post comes to us from Erica Rascón, an online content developer and contributing editor for The Balance Sheet — the Yardi corporate blog. Video tours are a must-have for today’s agents. According to Inman, 85% of buyers and sellers want to work with an agent who uses video. Listings accompanied by videos get four times […]